My name is Rebecca Hackworth, and after spending 15 years helping startups scale and corporates grow and protect their brands, I've struck out on a fractional basis to launch CommsPro.
My mission: To help your financial services business stand out in a crowded marketplace. I do this with a focused and collaborative approach to marketing communications. By building brand awareness and driving customer engagement, I can get your business where it needs to be.
CommsPro specialises in great storytelling, pinpointing your unique brand narrative and value proposition. I provide the right PR support to shine a spotlight on executives, and craft high-impact content integrated with your tech stack and sales processes. This approach builds critical momentum, wins Share-of-Voice and helps develop the sales pipeline you need.
About me
I'm based in London, and bring an international perspective having worked extensively across the U.S., Europe and Asia. Most recently, I was Director of Communications and Content at Thunes, a global payment infrastructure platform. I also led communications at Quant, a SaaS-based tokenisation platform for digital assets and stablecoins. Prior to that, I spent 3 1/2 years at Elavon, a payments company part of U.S. Bank, where I led corporate communications across Europe.
I also worked for 14 years in group marketing at International SOS, a medical assistance company that helps employees travelling and working abroad. There, I played a pivotal role in scaling the firm to revenue exceeding a billion per year, with 80% of the Fortune Global 100 as customers. I led communications, brand, public affairs, and digital campaigns, and launched the International SOS Foundation.
My interests include:
When I'm not working, you can find me orchestrating family operations (meal prep, taxi driver for tennis lessons, vacuuming;), running while listening to podcasts or plotting my next adventure!